In another first for the London International Wine Fair, a group of leading wineries from India will showcase Brand India.  The India Pavilion (D40) at LIWF 2010 is the initiative of the newly formed Indian Grape Processing Board.  This is the first participation on a collective platform in Europe by wineries from India, the new "New World".

India is the latest of the many wine producing countries emerging onto the UK market, who are exhibiting at the LIWF this year.

All eight producers, including the market leaders Sula and Indage, and the new UB venture, Four Seasons, hail from the Maharashtra region in western India.   On show will be white, rosé and red, as well as sparkling wines made from a wide range of varietals. 

The exhibitors on the Indian pavilion are:

1.       Four Seasons

2.       Indage Vintners

3.       Indian Grape Processing Board, Government of India

4.       Mercury Winery

5.       Renaissance Winery

6.       Sula Vineyards

7.       Vallee de Vin

8.       Vintage Wine

9.       York Winery

James Murray, exhibition director commented, "India is emerging as a key player on the world scene and its wines are definitely ones to watch for the future.  We're delighted that these producers and the Indian Grape Processing Board have chosen the LIWF to launch their first European generic push."

The Indian Grape Processing Board and the wineries on the Indian pavilion will host a masterclass on Thursday May 20th at 3pm, entitled "Wines of India - traditionally modern!"